Performance-based models — you only pay for real results, never for impressions or clicks.
Cost Per Action
Pay when a user completes a defined action — purchase, registration, deposit, or subscription.
Best for: E-commerce, Finance, iGaming, SaaS
Cost Per Lead
Pay for qualified leads — form submissions, email sign-ups, phone calls, or quote requests.
Best for: Insurance, Education, Real Estate, B2B
Cost Per Install
Pay for verified app installs on iOS and Android devices.
Best for: Mobile Games, Apps, Utilities, Fintech
Revenue Share
Share a percentage of the revenue generated by referred users over their lifetime.
Best for: iGaming, Crypto, Subscriptions, SaaS
| Feature | CPA | CPL | CPI | RevShare |
|---|---|---|---|---|
| Upfront Cost | None | None | None | None |
| Risk Level | Low | Low | Low | Very Low |
| Best Scale | High | Medium | High | Medium |
| Quality Control | Post-action | Lead scoring | SDK events | LTV tracking |
| Min. Budget | $1,000 | $500 | $2,000 | No min. |
Our team will help you choose the pricing model that maximizes your ROI.
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